You’re amazing at what you do. Your couples adore you.
Your work? Obsessed.
But your online presence?
It’s giving ✨ best-kept secret ✨ when it should be giving
“holy sht, we need to book her.”
The Wedding Vendor Academy is the bold, strategic, high-vibe space where your content
finally catches up with your talent.
It’s not about more followers or prettier posts it’s about showing up like the expert you are, owning your space, and getting booked by couples who feel like a hell YES!
Inside, you’ll learn how to:
Simplify your strategy: we make content FUN, fast and highly converting 💅
Clarify your message: all those reels and wedding photos are cute, but are they actually calling in your next booking?
Build content systems that actually work: no one wants to be stuck online all day, but with my systems, this will become rinse and repeat 🔥
And feel proud of how your brand shows up online: because it actually feels like YOU, with professional vibes AND personality!
Because there’s nothing worse than being amazing at what you do - but feeling invisible online!
That ends here.
Apply now to join the movement of modern wedding vendors who are done playing small.
This is your visibility era, and it’s going to be loud AF!
You pour your heart into your couples so why does every booking feel like a hope and pray situation?
The truth you already know?
Your marketing isn’t doing you justice..
You give everything to your couples.
The details. The care. The magic.
You make them feel seen, supported, and obsessed with their wedding day.
But when it comes to showing up online and marketing your expertise?
You freeze. You fumble. Or you avoid it altogether.
You know that visibility is the key to growth.
You know that the competition is hot and you need people to see your specialty.
And you know that standing out online is the thing that’s supposed to fill your inbox with aligned inquiries.
And yet…you’re dipping out of socials for days or weeks at a time, throwing up something random just to ‘get a post out’ or spiralling about how you hate having to be online.
And you scroll through your feed thinking…
“How are they so consistent?”
“Why does their content sound so confident?”
“I know my work is just as good… so what am I doing wrong?”
And it’s not like you haven’t tried.
You’ve bought the templates. You’ve copied the trends. You’ve posted what you thought people wanted to see.
But none of it feels like you.
And none of it is creating the results you actually want: a booked out calendar, with dream couples who looove to pay for your biggest packages ✨
If your weddings are unforgettable but your content feels forgettable, I’ve got you
This is for you if…
You’re getting bookings, but they’re sporadic at best. You’re waiting on referrals and feel like you never have any idea where your next sale is coming from
You want to be found by dream couples DAILY, not just when someone else speaks your name… but your content doesn’t seem to be reaching them
You care deeply about what you do — but content feels so uncomfortable… or pointless, you keep putting it off
You’re tired of watching other vendors pop off online while you’re wondering, “what the hell am I missing?
This isn’t just a cute side hustle for you - you’re here to build a thriving, multi 6 figure business that serves you and your community year round
And You’ve probably:
Bought plug-and-play templates that looked good but said nothing about what makes you different
Tried to be consistent but when it didn’t work, you disappeared again
Spent more time comparing yourself to other vendors than creating content of your own
And you’re done going unrecognised or playing smaller than you know you’re meant for. You’re ready for your next wedding season to be the BIGGEST yet!
I’ve built the wedding businesses, the brands and the recognition for myself AND my clients… now it's your turn!
Hey lovely — I’m Shelby. Wedding content creator, social media strategist and coach for vendors who are done feeling like the industry’s best-kept secret.
I’ve worked with over 60+ couples as a booked-out wedding content creator. I know what today’s couples are looking for. I know how they find their vendors. And I know exactly how to help you build a presence that turns “we’re just browsing” into “how do we lock you in?”
I didn’t start coaching from the outside looking in — I’ve built my own wedding business, booked it out, and proven what’s possible.
I’ve been managing successful wedding vendors social media accounts and helped them blow up too! (We’ve booked almost half a mil in weddings 💅)
I know what makes couples stop mid-scroll and say, “She’s the one.”
And I know how to make showing up online feel simple, energising, and actually fun.
That’s the strategy I live by — and it’s the same one I’m going to hand to you inside The Wedding Vendor Academy™.
I LIVE for weddings! And I won’t stop til every vendor is seen, heard and paid the way they deserve. Let’s make marketing your wedding business feel as natural and exciting as the work you do for your couples!
The only Academy built by a booked-out wedding vendor, for wedding vendors who are ready to finally be seen, fully booked and proud of how they show up online.
Here’s how we do it:
Onboarding Kickstart
We’ll get you set up with clarity around your dream couples, your messaging, and your marketing. No guessing, no winging it you’ll walk away knowing exactly how to start showing up with confidence and get quick wins straight out the gate.
13 binge-worthy modules
50+ mini trainings and each training is high-impact, fluff-free, and built specifically for wedding vendors. From nailing your brand voice to building content systems that actually work, you’ll know exactly how to create content that attracts the right couples.
Content feedback
Got a caption draft? Reel idea? Story script? Drop it in and I’ll review it with you. You’ll finally have the confidence to hit post knowing your content is clear, powerful, and speaking directly to your dream couples.
Monthly Strategic Focus
No more spiraling about “what do I post?” Each month, I’ll set a clear focus that keeps your content simple, aligned, and effective — so you always know exactly where to put your energy.
Two live calls every month
One Q&A coaching call to get you unstuck and clear on your next steps.
One content workshop or training where we refine your strategy, sharpen your message, and keep your momentum going strong.
(And yes, everything’s recorded because I know wedding season is real life!)
Slack community (aka your new business BFFs)
Access me and the Academy community 24/7 inside Slack. Ask questions, share wins, get pep talks, and mastermind with other wedding vendors who actually get this world.
Guest expert sessions
Powerhouse experts to help you expand your visibility, confidence, and leadership. Because you’re not just here to book couples — you’re here to grow as a business owner, too.
Your next booked-out wedding season starts here.
Your investment:
6 x $555 monthly payments
OR
Pay in full & unlock 2x VIP Weeks with Shelby
Where you’ll get private access to me in Slack for two whole weeks — ask me anything, get daily feedback, and move faster than ever.
$3,000 pay-in-full
Imagine sitting down to write content and knowing exactly what to say — because your brand voice is so clear, and your strategy is so aligned, it flows like champagne.
Imagine looking at your Instagram feed and thinking:
“Damn… that’s exactly who I am. That’s exactly who I serve. That’s exactly how I want to show up.”
Imagine having a consistent stream of leads and bookings, knowing your content WORKS and you never have to worry about where your next sale is coming from.
Imagine being able to commit to the BIG things in life: holidays, mortgages, your own wedding because your income is consistent and flowing all year round!
Imagine landing the newspaper PR, podcast invites and even speaking gigs because you’re the most known, seen and paid in your industry!
This gets to be your reality when you join us in The Wedding Vendor Academy.
Most importantly, you’re getting a mentor who…
Has built a fully booked wedding business from the ground up 60+ couples, booked out seasons, 9 destination weddings and dream weddings locked in through organic content.
Knows exactly how couples are booking vendors right now and how to turn your social media, your voice, and your brand into content that makes them stop scrolling and say, “they are the one.”
Can look at your content and instantly see what’s missing, what needs tweaking, and how to turn “meh” posts into magnetic marketing that actually converts into enquiries.
Brings big energy and big heart I’ll hype you up, hold you accountable, and make sure you’re not just posting, but posting with purpose.
Answers your questions with depth, clarity and zero BS giving you tangible strategies, practical examples, and real feedback you can use immediately to grow your bookings.
Real results. Real Wedding Vendors.
“I hear you, Shelby, but do I really need this?”
My love, it’s 2025. Social media is becoming the #1 sales and marketing tool and if you don’t make it a priority: you will get left behind.
Your competitors are online.
You can only do so much networking - you’re just one person.
But the internet? Infinite.
And you can be moving your dream couples through their buyers journey 24/7 with great content - leading to inquiries and sales every week - while you rest those feet at home after another long wedding.
This is the fastest, easiest, most powerful way to get your business booked out. And I promise, we’re gonna have SO much fun on the way.
Your questions, answered.
What if I can’t make the live calls?
No stress. Every call is recorded and saved in your portal so you can catch the replay anytime. Plus, you can submit questions ahead of time and I’ll cover them even if you can’t be there live.
I’m not confident on camera — will this work for me?
Absolutely. This Academy isn’t about forcing you to perform or fake it. It’s about helping you show up in a way that feels natural and aligned, so your couples connect with the real you.
What if I don’t have time?
You don’t need hours a day you need clarity and strategy. Most vendors are already spending more time stressing over what to post than it would take to implement what I teach. The Academy will save you time because you’ll know exactly what to do.
Do I need to be tech-savvy for this?
Not at all. Everything is taught step-by-step, and I’ll guide you through the platforms and tools you actually need. If you can post on Instagram, you can do this.
What makes this different from all the templates and free trainings I’ve already tried?
Those are one-size-fits-all. This Academy is built for wedding vendors only, and everything is designed specifically for your industry, your couples, and the way bookings actually happen. Plus, you get unlimited feedback and real support.
What if I already get some bookings from socials?
Amazing that means you’ve only scratched the surface. This Academy will help you refine your content, scale your visibility, and attract more dream couples consistently, without the stress.
Can this really pay for itself?
100%. One dream wedding booking can cover your entire investment. And the strategies you’ll learn will keep booking you out season after season.
Is this right for me if I’m just starting out?
Yes. Whether you’re new to the industry or you’ve been around for years, the Academy will meet you where you’re at. You’ll walk away with the clarity, confidence, and systems you need to book couples no matter your experience level.
Your booked-out season isn’t going to build itself.
You’ve got the talent.
You’ve got the passion.
And now, you’ve got the strategy.
The Wedding Vendor Academy™ gives you everything you need to:
Show up online with clarity and confidence
Attract dream couples who are already sold on you
Build consistent visibility that actually converts into bookings
Finally feel proud of how your business shows up — not just what you deliver
You can keep trying to piece it all together on your own… or you can step into the Academy and shortcut your way to the results you’ve been craving.
Your next booked-out season starts here.
Join The Wedding Vendor Academy™ today.
Here’s how we do it:
Onboarding Kickstart
We’ll get you set up with clarity around your dream couples, your messaging, and your marketing. No guessing, no winging it you’ll walk away knowing exactly how to start showing up with confidence and get quick wins straight out the gate.
13 binge-worthy modules
50+ mini trainings and each training is high-impact, fluff-free, and built specifically for wedding vendors. From nailing your brand voice to building content systems that actually work, you’ll know exactly how to create content that attracts the right couples.
Content feedback
Got a caption draft? Reel idea? Story script? Drop it in and I’ll review it with you. You’ll finally have the confidence to hit post knowing your content is clear, powerful, and speaking directly to your dream couples.
Monthly Strategic Focus
No more spiraling about “what do I post?” Each month, I’ll set a clear focus that keeps your content simple, aligned, and effective — so you always know exactly where to put your energy.
Two live calls every month
One Q&A coaching call to get you unstuck and clear on your next steps.
One content workshop or training where we refine your strategy, sharpen your message, and keep your momentum going strong.
(And yes, everything’s recorded because I know wedding season is real life!)
Slack community (aka your new business BFFs)
Access me and the Academy community 24/7 inside Slack. Ask questions, share wins, get pep talks, and mastermind with other wedding vendors who actually get this world.
Guest expert sessions
Powerhouse experts to help you expand your visibility, confidence, and leadership. Because you’re not just here to book couples — you’re here to grow as a business owner, too.
Your next booked-out wedding season starts here.
Your investment:
6 x $555 monthly payments
OR
Pay in full & unlock 2x VIP Weeks with Shelby
Where you’ll get private access to me in Slack for two whole weeks — ask me anything, get daily feedback, and move faster than ever.
$3,000 pay-in-full
